New Carnes Crossroads Builder Ashton Woods Named Most Trusted Builder in America
February 5, 2014 | Real Estate
The newest builders constructing homes at Carnes Crossroads is in the spotlight for being named the “Most Trusted Builder in America.” Ashton Woods, based in Atlanta, Ga., was evaluated by Lifestory Research in a study of the country’s top 20 homebuilders, and for the second year was named the homebuilding brand that homebuyers trust most.
According to the report, trust is an important measure by which consumers evaluate home builders. The Lifestory Research study involved studying the attitudes of more than 40,000 consumers who were actively in the process of shopping for a new home in one of the top 27 housing markets in the U.S. last year. The company’s “Net Trust Quotient Score,” a formula that calculates the net value of a brand in regards to trust, was used to determine the final ranking.
“In our second year of performing the Most Trusted Builder in America Study, we once again identified that three of four customers believe trust is paramount in choosing a home builder,” said Lifestory Research President and CEO Eric Snider.
Ashton Woods Homes is one of the nation’s largest builders, selling homes in Atlanta, Austin, Dallas, Houston, Orlando, Phoenix, Raleigh, San Antonio and Tampa. The company is just beginning to enter the South Carolina market, and its first homes in Carnes Crossroads are now under construction. Click here to read more about Ashton Woods.